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To give credit where credit is due, the Kia Optima is a bold car with a striking design that allows it catch the eye with disconcerting ease and confidence. A stunning vehicle indeed, the Kia Optima was introduced to the Canadian market in 2001. From the very beginning, it has been able to seduce the masses thanks to a sleek, sophisticated look, refined powertrains and remarkable driving dynamics. A much appreciated replacement to the discontinued Magentis, the Kia Optima easily competes against most Japanese, American and German rivals that come with a steeper price tag.